JW Marriott APAC came to us looking for a way to reconnect with their audience. We introduced them to a redefinition of wellness: being fully present for yourself and all those you care about.
To launch this new way to stay to the world, we tapped into the streaming trend of the moment and created a drama free KDrama where all tensions and years of family division dissappear over a stay at our hotels. Inviting all fans to watch the trailer and live the movie.
